One day, you decided that you wanted to shop for some clothes. You browsed a shopping website, maybe one as popular as Amazon, but then you decided not to buy – not yet, anyway. You are probably planning to do so when you receive your salary or you are still looking for something better. Then, you checked out another website, possibly a social media site like Facebook. Bam! You then realize that the side bar ads are featuring just the very products that you were looking at earlier. What happened? Why are these clothes somehow “stalking” you? You are not that upset but you are constantly reminded that you were, maybe for a little time and maybe still are, interested in those items. You check out the site again to perhaps continue shopping. It is an online seller’s dream come true and it might just benefit the buyer as well. This advertising method is made possible by a tool known as tracker.ly.
About Tracker.Ly [Read more…] about How to Shadow Your Clients – Retargeting